Smart phones and mobile devices have evolved to become a constant, pervasive companion for how we often communicate and work together. Applications like messaging, email and social networks allow us to stay connected with family, friends and colleagues wherever they go, AND wherever we go... While most communication apps and social networks are asynchronous (i.e. we can opt to see and respond to updates when convenient), most of these apps use proactive, push-based notifications, even when we’re not actively using a specific application. These push-based notifications alert us with sounds, vibrations, icons, news feeds and badges. Push notifications have the potential to turn our mobile devices into loud, disruptive machines. We believe this creates experiences that are ordinary and basic. We believe that if personalization is sacrificed to be more efficient, there’ll likely be no benefit.
We believe in personalization. We created GruupMeet to help keep you above the frenzy. You’ll still have to keep your eyes on the information that’s most important and critical for your customer’s program success, but we’ll help make this seamless and smooth. We’ll help keep your teams connected, across devices, so everyone is better focused on the details that matter most.
Want to chat or share feedback? We’re here for you and look forward to learning your thoughts.
Reference/Mobile App Notification Findings Credit: "An In-Situ Study of Mobile Phone Notification."